---
title: "User Acquisition Manager (PPC) at capital.com – All Job Board"
---

# User Acquisition Manager (PPC) at capital.com

Written by

[admin](https://alljobboard.com/author/admin/)

in

- [Poland, UAE, UK (Remote)](https://maps.google.com/maps?q=Poland%2C%20UAE%2C%20UK%20%28Remote%29&zoom=14&size=512x512&maptype=roadmap&sensor=false)
- Posted 4 weeks ago

![capital.com](https://alljobboard.com/wp-content/plugins/wp-job-manager/assets/images/company.png)

 **capital.com**

Capital.com is hiring a **UA Manager (PPC)** to own paid acquisition performance across our **Asia and Australia** markets. You’ll join a team of regional specialists with day-to-day accountability for campaign performance, budget efficiency, and growth against regional revenue and ROAS targets.

This is a hands-on, individual-contributor role: you will manage live campaigns directly, not oversee an agency at arm’s length. Google Ads is the core of the role; paid social experience is a valuable bonus but not a requirement.

### What you’ll do:

- Own and optimise Google Ads (Search, PMax, UAC, Display, YouTube) campaigns across Asia and Australia markets — this is the primary focus of the role.
- Where capacity and skillset allow, extend into paid social (Meta, TikTok, Snapchat) to support the broader regional media mix.
- Manage budget pacing and reallocation across markets and channels within your regions.
- Deliver against regional KPI targets: ROAS and CPA per first-time deposit.
- Run structured A/B tests on creative, bidding strategy, and audience targeting; report results with clear before/after evidence.
- Monitor and account for iOS attribution limitations (ATT/SKAD), PMax’s lack of placement-level visibility, and regional regulatory constraints (e.g. licensing regimes across Asia markets) when planning campaigns.
- Localise campaign strategy to market nuance: language, competitive landscape, regulatory regime (e.g. ASIC in Australia; varied licensing across Asia markets), and payment/funding behaviour.
- Partner with regional marketing and compliance stakeholders on creative sign-off and go-to-market timing.
- Liaise directly with Google (and, where relevant, Meta/TikTok/Snapchat) account teams on platform features, budget commitments, and escalations.
- Maintain a weekly reporting cadence on spend, revenue, ROAS, and CPA for your regions, flagging anomalies before they show up in monthly numbers.

### What we’re looking for:

- 3+ years of hands-on PPC management, **with fintech, trading, or regulated financial services** experience is a must have. You understand compliance-driven creative constraints, deposit-based KPIs, and CFD/trading audience behaviour — this is not transferable from a generic e-commerce or app-growth background without a steep ramp-up.
- Direct, deep platform experience in Google Ads (Search, PMax, UAC) — this is the core requirement.
- Paid social platform experience (Meta, TikTok, Snapchat Ads Manager) is a strong bonus, not a requirement.
- Working knowledge of mobile attribution constraints (iOS ATT/SKAD, modelled vs deterministic conversion data).
- Comfort operating across multiple markets and currencies simultaneously; prior exposure to APAC or ANZ paid media specifically is a strong plus.
- Analytical fluency: able to read a performance dashboard and turn it into a budget or bidding decision without hand-holding.
- Experience working within a regulated advertising environment (financial promotions rules, regional ad standards bodies) is a plus; willingness to learn the company’s compliance doctrine is a requirement.
- **Fluent written and verbal English**; additional Asia-region language skills (Mandarin, Vietnamese, Bahasa) are a plus but not required.

### Compensation

### Additional Information

**Source:** this listing was published by [Jobicy](https://jobicy.com/). [View the original posting and apply](https://jobicy.com/jobs/155536-user-acquisition-manager-ppc) — applications are handled there, not on this site.

To apply for this job please visit [jobicy.com](https://jobicy.com/jobs/155536-user-acquisition-manager-ppc).

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    "title": "User Acquisition Manager (PPC) at capital.com",
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